Lifestyle man: the sneaker style

T-shirts, sweats, joggers, shorts, jackets: the wardrobe piece by piece

Each type of clothing has its own page, which avoids scrolling through the entire catalogue.

• The men's t-shirts lifestyle range from basic plain styles to graphic prints on the back, with some tank tops for summer.
• The men's sweats lifestyle include hoodies, crew necks, and zip-up styles.
• The men's trousers lifestyle feature fleece joggers, cargos, and dressier cuts.
• The men's shorts lifestyle come in mesh, fleece, and cargo styles for sunny days.
• The men's jackets lifestyle complete the look with tracksuit jackets, waterproofs, and bombers.

Caps, bags, sneakers: finishing the outfit

Accessories often make the difference between a plain outfit and a true look. On this page, you'll find baseball caps, bucket hats, beanies, and berets, as well as backpacks and sunglasses. For footwear, the sneakers step in with retro silhouettes, suede models, and high-top canvas styles.

What each brand brings to the men's wardrobe

Six brands are prominent in the men's streetwear section of the site, each focusing on a specific piece.

• Eastpak for everyday backpacks, from the Day Pak'r to the Padded Pak'r, designed to withstand commutes and changing rooms.
• New Era for caps and the Essentials joggers, along with sweats and t-shirts emblazoned with American franchise logos.
• Kangol for berets and bucket hats, featuring the Tropic Ventair in breathable mesh, a signature piece of hip-hop culture.
• Project X Paris for tailored trousers, shorts, and t-shirts with a Parisian design, blending street style and smart wear.
• adidas for Essentials sweats with the three stripes and urban sneakers.
• Superdry for puffer jackets and sweats with vintage graphics when the temperatures drop.

Three outfits for three moments of the week

During the week, a crew-neck sweat over straight trousers and a pair of white leather shoes works well for both school and a casual office. For match night with friends, go for a hoodie in your team's colours, some plain joggers, and a matching cap. At the weekend, opt for fleece shorts, an oversized t-shirt, and some high socks: the classic playground outfit, minus the ball.

Women, children, franchises: the side pages

Are you shopping for your loved ones too? The lifestyle women's page offers fitted cuts and unisex pieces, while the lifestyle junior page dresses the kids. Fans of American sports can check out the lifestyle MLB and the lifestyle NFL, and those who follow a specific label can browse the lifestyle brands. To get back to the whole selection, the lifestyle page covers everything.

Keeping it light: sales and offers

Men's streetwear regularly goes on promotion. Start with the special offers lifestyle, updated throughout the year. The Black Friday lifestyle arrives before the holidays, the Christmas page helps you find a gift, and then the sales lifestyle follow. The clearance sales and the site's good deals complete the offerings, and the 24-hour dispatch page is handy when you're in a hurry.

Frequently Asked Questions

Do American brands run larger than European ones?

Often, yes: many American labels cut wider, especially on sweats and t-shirts. An American M can fit like a European L. Always compare the chest measurements and length from the size guide with a garment you already wear.

What cap to choose if you've never worn a flat brim?

Start with a curved brim cap with adjustable closure: it tolerates a sizing error and suits most faces. The fitted flat brim has more character but requires knowing your head size. You can always slightly curve a flat brim by hand afterwards.

Can joggers be worn anywhere other than at home?

Yes, as long as you choose a smart material and a cut that suits your body shape. A plain jogger, tapered at the ankle, with a clean pair of shoes and a structured top looks great in the city. Just avoid relaxed models around the knees for an outing.

Can a backpack be machine washed?

It's better to avoid it. Handwashing in lukewarm water with mild soap and a soft brush preserves the seams, zippers, and coating. Let it air dry, opened, away from a radiator. Always check the care label first.

How can I prevent a black t-shirt from fading to grey?

Wash it inside out, in cold or thirty-degree water, with detergent for dark colours. Avoid the tumble dryer, which weakens the fibres and brings out the grey. Flat drying in the shade keeps the black for longer.